Valley PBS to air California Country television program

» November 30, 2010 «

A fast-paced, entertaining program focused on food, farming and ranching, California Country, will begin airing next week on KVPT, Channel 18 in Fresno. Valley PBS will air California Country Monday evenings at 7 p.m., beginning next Monday, Dec. 6. The half-hour program will also be replayed Saturdays at 12:30 p.m., beginning Dec. 18.

California Country introduces viewers to the farmers, ranchers, packers, processors, marketers, restaurateurs and other people who bring food and farm products to consumers. The program also includes regular features such as tips on produce selection, gardening and landscaping advice, cooking demonstrations and visits to rural travel destinations.

The first program to air on Valley PBS includes a story about how a farmer and chef have cooperated to create a unique restaurant menu, and also features reports on how olives are harvested and cured, on artisan lettuce, on a flower market in the heart of San Francisco and on urban gardening.

Produced by the California Farm Bureau Federation and sponsored by the Farm Bureau and Nationwide Insurance, California Country airs on 31 affiliates in California and nationally on the RFD-TV satellite service. More than 2,300 episodes of the program have aired since California Country established its current format in 1997. The California Farm Bureau has produced regularly scheduled television programs since 1964.

For more information on California Country, plus recipes and stories seen on the program, visit www.californiacountry.org.

Contact: Dave Kranz
Phone: 916/561-5550
news@cfbf.com

Permission for use is granted, however, credit must be made to the California Farm Bureau Federation when reprinting this item.