Farm Bureau announces partnership with First Data
January 28, 2014
New direct marketing opportunities are now available to Farm Bureau members in California, through a partnership between the California Farm Bureau Federation and First Data, the world’s largest credit card processor.
First Data provides services to make payment transactions secure, fast and easy for its customers. Whether the payment is by debit or credit, gift card, check or mobile phone, online or at the point of sale, First Data aims to maximize value for customers’ businesses.
Under the program, Farm Bureau members looking for new, easy ways to interact with customers at farmers markets, tasting rooms and other locations will have access to a variety of First Data marketing services.
With First Data Mobile Pay, businesses can accept payments wherever there is wireless coverage, by turning a mobile device into a point-of-sale terminal.
With Merchant Branded Gift Card Solutions, a gift card program from First Data, businesses can affordably offer gift cards to their customers while driving traffic to their locations, increasing sales and building brand awareness.
With a combination of reports and customized data services, SpendTrend economic analyses look at retail sales by merchant category, region and payment type. SpendTrend economic analyses provide comprehensive insight and analysis of U.S. consumer spending, to help guide forecasting and inform business decisions.
Another First Data program, the Money Network Payroll Distribution Service, enables businesses to achieve 100 percent electronic pay, thus reducing the costs associated with issuing paper payroll checks.
Interested Farm Bureau members should contact Eric Mitchell of First Data at 916-276-4030 or via email at firstname.lastname@example.org.
The California Farm Bureau Federation works to protect family farms and ranches on behalf of nearly 78,000 members statewide and as part of a nationwide network of more than 6.2 million Farm Bureau members.
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