Design Services Manager
Manages California Farm Bureau Federation’s (CFBF) design services from concept through production using consistent brand strategy related to member publications, websites and outside projects.
Prioritizes, assigns and evaluates design unit’s workflow, taking an active role in design process by clearly communicating creative direction to staff, managing timelines and deliverables, and adhering to project budget guidelines.
Establishes standards to maintain, translate and extend CFBF brands’ look and feel, identity and style guidelines.
Identifies and develops staff capabilities needed to accomplish objectives, evaluates staff performance, workload, creative output and project processes, and provides coaching and guidance as necessary.
Delivers clear, concise client presentations that are engaging, visually compelling, persuasive and supported by a sound rationale and strategy.
Designs pages for CFBF publications, in-house advertisements and promotional materials, as needed.
Manages outside resources, including vendors, photographers and freelancers on an as-needed basis.
Proposes, allocates and manages design unit’s operating budget.
Bachelor of Arts degree in Graphic Design or related field and a minimum of 8 years of graphic/production design experience reflecting increasing levels of responsibility, or a minimum of 12 years of graphic/production design experience reflecting increasing levels of responsibility.
Minimum of 3 years experience managing graphic design staff, developing and defining design strategy; refining designs from creation through development and execution; and partnering with external members of an organization.
Advanced proficiency using the Apple Macintosh platform and Creative Suite applications including Adobe InDesign, Adobe InCopy, Adobe Illustrator and Adobe Photoshop.